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Case Studies

We deliver more than manufacturing product solutions, we provide a partnership tailored for future excellence.


Skin Nutrient™ Botanic Face Mask Study 2018

More than 14,000 household consumers, surveyed as part of Australia’s largest independent consumer survey of new and innovative products have backed our Australian team of leading herbalists and chemists, who created the five award winning and naturally derived Botanic Face Masks.

The masks are specially formulated for swift absorption and optimum skin hydration and each of the serums focus on resolving common skins concerns such as dehydration, skin spots, blemishes, dark patches, skin repair and hydration, fine lines and wrinkles and brightening the skin in just 10 minutes. Product of the Year is the world’s largest consumer-voted award for product innovation and aims to guide consumers to the best products in the market, serving as shortcut for shoppers; saving them time and money.

CPLUSco Healthcare Business Development Manager Vivian Liu, said “the Botanic Face Masks were able to meet and even exceed the rigorous criteria set by Product of the Year as a result of creative thinking, extensive research and development and the natural efficacy of Australian sourced ingredients”. Ms Liu said, “Skin Nutrient’s Botanic Face Masks offer optimum skin hydration in just 10 minutes. In fact, the packaging innovation of including a second sleeve inside the foil packet, allows us to maintain the natural integrity of each ingredient without the use of nasty chemical preservatives”.

 Unlike many face masks products made in China, we chose to focus on delivering supercharged Australian Ingredients to nutritionally boost the skin for overall health and immunity. This means using premium ingredients without including parabens or artificial colouring.” The generous 25ml of serum, which is equivalent to one whole bottle of serum – (Great value for money) – is specially poured into the bio cellulose mask made from Australian Eucalyptus fibre and is sealed in an inner air tight sleeve for long lasting effectiveness.

CPLUSco Healthcare product development team is very proud of our state-of-the-art facilities in Australia, has the ability to produce 50,000 masks a day. We are equally proud to offer consumers a safe, cruelty-free, nasty preservative-free, Australian made alternative.


Skin Nutrient™ Goat Milk Magic Moisturisers Study 2016

The world of skincare is full of innovative technologies and ingredients. With a list of ingredients that are sky high and ever-growing, sometimes it can feel overwhelming trying to find the right product for your brand. This article is about the revolutionary ingredient that every beauty brand owner should know.

EGF is a naturally occurring protein molecule found in the skin’s fibroblast cells. It works by stimulating cell growth and differentiation by binding to its receptor, EGFR. Resulting in cellular growth, development and survival. It is believed the main purpose of EGF is to help renew the skin after injury occurs.

Firstly, the EGF recognises and binds to the EGFR receptor found on the outer layer of the skin. Then, that receptor delivers a message to increase the production of cells to the affected area. The effect is quick and even healing. In fact, it has been found to be absolutely crucial to our healing and regeneration process. EGF proteins can be found in a number of different mammal secretions, including goat milk.

Although the science community have been researching the affects of EGF for a long time, it has only recently been harnessed as a skin benefiting elixir! In conclusion, EGF skincare products are extremely effective in reversing signs of ageing.

 By utilising EGF proteins found in goat milk, you have eliminated the need for any other anti-ageing product. In fact, goat milk and EGF proteins can improve the effectiveness of other cosmetic skin treatments such as peels, microdermabrasion or any other type of exfoliation. Why? Because applying the formulas after exfoliating or “injuring” the skin, will speed up the healing process, resulting in a smooth, youthful and glowing complexion.


Skin Nutrient™ Magic Cleansing Brush Study 2017

Throughout 2017, CPLUSco Healthcare product innovation team conducted a series of market research surveys to identify the average consumer’s makeup removing routine. We surprisingly discovered most women either skip removing their makeup and proceed straight to cleansing their face, use makeup removal wipes or skip the process in its entirety. The problem with this is, most of the time people are not actually removing makeup properly. Causing their pores to become clogged and resulting in pimples, blackheads and blemishes. Generally causing the complexion to appear dull, patchy and lifeless!

The solution was an all in one makeup remover, cleanser, exfoliator and skin brightening product and proved to be a very popular choice in the export markets. After promoting the cleansing brush with a “Key Opinion Leader” sales boomed. The result was 50,000 sales of the product in a week.